We step back, look at the bigger picture, and determine the real strategy behind doing a book. We establish clarity of objectives, a budget, and guide the process of turning an idea into a book, and a book into results.

The Healthy Home Book Mock Up

The founders of USANA Health Sciences, a publicly traded, state-of-the art manufacturer of health products, utilized publishing The Healthy Home: Simple Truths to Protect Your Family from Hidden Household Dangers—which furthered USANA’s mission and message—as a strategy to propel the company’s image, garnering the equivalent of millions of dollars of branding and publicity. 

We also advised them on a robust publicity campaign that included a 31-city tour and landed them on the New York Times Bestseller list.

Healthy Home Bus